In an effort to uncover where future mobility is heading, BMW i partnered with TED to bring together the world’s best creative minds and future thinkers. Out of the hundreds of submissions, six finalists were revealed. On 10 September, these forward-thinking creatives presented their visions at the IAA to a panel of experts.
The judges voted and awarded the prize to Sandra Phillips for her vision of socially conscious automated vehicles. Sandra went on to present her vision on stage at a TED event in New York City in November 2017.